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Photo: Prada Marfa At Sunset: Roadside Exhibit.

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December 22, 2009 by Citizen192

Off Highway 90, westbound, between Marfa, Texas and El Paso, Texas sits one of the most interesting pieces of landmark art I’ve ever seen. The Prada Marfa Boutique has no cashiers, is closed for commercial use, has a security camera, sits near a highway in the middle of absolute desolation and stands there with pride.

Created by artists Elgreen & Dragset in 2005, Prada Marfa showcases shoes and bags — from the Prada 2005 collection — in a static environment, almost imprisoned by their isolation. Mountains serve as a backdrop, a barbed wire fence behind the building makes it clear how far you can go behind the store and the speeding vehicles that don’t stop make it clear some people just don’t care. Fucking rad is the only way I can describe it. Apparently, the site is gorgeous at dawn, too.

This shot was taken on my way to El Paso, TX.


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